I am very pleased to announce that the new branding and chocolate packaging line designed for Ashanty Chocolate has begun production.
The 4 flavors (2 dark, 2 milk) are each hand wrapped in gold foil, then a custom African inspired pattern, printed on cotton/silk fabric to create a very upscale impression.
Using secondary colors and large readable type, the labels contrast with the dark chocolaty colored background making them pop off the shelf. 5% of profits from sales of the bars will go to a variety of causes.
The bars will be sold at stores, green markets, online as well as corporate gifting in a branded mahogany box.
Next project is applying the new branding to the rest of their product line of small bars, chocolate covered nuts, hot chocolate and a chocolate spread.